The internet is home to many useful and time-saving tools. It’s easy to get distracted and lose track of solid lead generation tools. Choosing a lead generation tool can be a daunting task for any business. There are so many different options available, and each one has its unique features and functions. There are so many tools out there that all claim to be the best in their niche. That’s why it can be hard to find the right one for your marketing needs. Here are 37 tools that are essential for anyone looking to generate leads online.
Jotform
Source: Jotform
Jotform is a lead generation tool that allows you to create beautiful forms in minutes. You can use the drag-and-drop form builder to create your first form in minutes.
Forms are the most common way people interact with companies on the web. With Jotform, you can create beautiful forms in minutes without any coding knowledge. Best of all, Jotform is a 100% free service that does not require any software installation.
Jotform empowers you to grow your business by collecting leads, managing subscriptions, and more. It’s an excellent B2B lead generation tool.
Pricing
- Starter: Free
- Bronze: $34/month
- Silver: $39/month
- Gold: $99/month
- Enterprise: Contact website
We believe the right form makes all the difference. Go from busy work to less work with powerful forms that use conditional logic, accept payments, generate reports, and automate workflows.
Zoho
Source: Zoho
Zoho CRM is one of the best lead generation software that helps you to generate leads from your website or social media profiles. You can use this tool to collect contact details from your prospects and then send them automated emails based on their interests.
Zoho allows you to create targeted email campaigns based on specific criteria such as job title or location. You can also send customized emails based on whether a user already visited your website or not.
Pricing
- Contact Zoho for pricing details.
A unique and powerful suite of software to run your entire business, brought to you by a company with the long-term vision to transform the way you work.
Pipedrive
Source: Pipedrive
Pipedrive is a lead-generation tool that helps you generate sales leads and close more deals.
With Pipedrive, you can create a pipeline automatically from your leads, track their progress in real-time and stay on top of your sales activities.
Pipedrive is the easiest way to organize all your contacts into a sales funnel. It’s an easy-to-use CRM solution for small businesses and freelancers who want to close more deals.
Pricing
- Essential: $12.50/user/month
- Advanced: $24.90/user/month
- Professional: $49.90/user/month
- Power: $59.90/user/month
- Enterprise: $74.90/user/month
As you do activities and drive deals forward, Pipedrive monitors your performance like a coach.
Hubspot
Source: Hubspot
Hubspot is a lead generation tool that helps you create and nurture leads. It’s one of the best email marketing systems available, and it has plenty of other tools for your business growth.
You can keep track of who is interested in what, view their information, and even send emails to them directly from the app.
HubSpot can help you with SEO, social media marketing, lead generation, email marketing, and analytics. It does all of this through a single software platform that you can use for free for 14 days with no credit card required.
Pricing
- Professional: starts at $800/month
- Enterprise: starts at $3600/month
Transform your business into a revenue generating machine by creating delightful customer experiences.
SEMrush
Source:www.semrush.com
If you are looking for an effective lead generation tool, then SEMrush is the right choice. The software is a powerful and comprehensive tool that can help you in your marketing campaign. It offers multiple features like keyword research, competitor analysis, and top-ranking reports.
SEMrush helps you find keywords that your competitors are using to get more traffic to their websites by using the search engine optimization (SEO) technique. You can also use this software to find out if there are any new trends in the market that might help you get more customers.
The SEMrush tool is also useful for analyzing your competitors’ keywords, backlinks, advertising budget, PPC budget, and other important information. This information can help you improve your own SEO strategy so that you can outperform them in terms of rankings and traffic generation.
Pricing
- Pro: $129.95/month
- Guru: $249.95/month
- Business: $499.95/month
Manage SEO, content marketing, competitor research, PPC, and social media marketing all from a single platform for streamlined efficiency and effective results.
Hunter
Source: Hunter.io
Hunter is a lead generation software that helps you generate high-quality sales leads and increase your business revenue.
Hunter is a highly advanced lead generation tool that allows you to find the right people based on their social activities, emails, phone numbers, interests, and much more.
Hunter is not just another lead generation tool – it’s a complete solution to automate the whole process of generating leads and managing them in one place.
The platform allows you to monitor, track, and manage your prospect email outreach efforts. Hunter also integrates with your existing CRM system so you can view all of your leads in one place.
Pricing
- Free
- Starter: $34/month
- Growth: $104/month
- Business: $349/month
Hunter is your all-in-one email outreach platform. Find and connect with the people that matter to your business.
Keap
Source: Keap
Keap is a lead generation tool that helps you generate leads and automatically send them to your sales team.
With Keap, you can create landing pages that convert visitors into leads. You can also use the platform to create automated email sequences for each of your lead types.
Keap is a cloud-based software that allows companies to create new leads, nurture existing leads and track the progress of each lead. Keap helps businesses generate leads by connecting them with people who are interested in their products and services.
Pricing
- Pro: $159/month
- Max: $229/month
- Ultimate: $229/month
LeadsGorilla
Source: LeadsGorilla
LeadsGorilla is a fully customizable, enterprise-grade lead generation software that helps small and medium-size businesses to find customers.
With LeadsGorilla, you can generate leads into your sales funnel and convert them into customers by scheduling appointments with people who are interested in your product or service.
It was designed for small business owners who want to market their business via email marketing and run Facebook ads without having to hire an expensive agency.
Pricing
- LeadsGorilla costs $27 for the one-time payment.
Learn how to use AI-Assisted Lead Scoring & AI-Generated emails to CLOSE clients on FAST & Effortlessly.
LeadFuze
Source: LeadFuze
LeadFuze is a lead generation platform that provides sales departments with an advanced CRM and marketing automation system to help them close more deals.
It is an all-in-one lead generation software that helps companies generate quality leads and close more deals by automating the lead generation process. With LeadFuze, you can easily create landing pages, autoresponder sequences, landing page builders, and a wide range of features to manage and increase your sales pipeline without any technical expertise.
Pricing
- Unlimited: Starting at $397/month
- Scaling: Starting at $147/month
- Custom pricing
Snov.io
Source: Snov.io
Snov.io is a great lead generation tool, which allows you to create landing pages in minutes. You can use it for both B2B and B2C campaigns.
It is great for generating high-quality leads and traffic.
Snov.io is easy to use and very affordable. You can create your first landing page in just a few minutes!
Snov.io has a lot of features that make it an excellent choice for marketers and salespeople who want to increase their sales by acquiring new customers online.
Pricing
- Trial: $0
- Starter: $30/month
- Pro: $75/month
- Managed Service: Starting at $3,999/month
Poptin
Source: www.poptin.com
Poptin is a lead generation tool that helps you capture and track contacts from social media. You can use it to find prospects and build your list of leads.
The tool works by tracking your social media activities, so it’s easy to use — just sign up and watch the leads roll in.
You can use Poptin to find prospects on Facebook, Twitter and LinkedIn. You can also send emails directly from the platform, which makes it easy to follow up with people who get back to you after you’ve sent them a message through Poptin.
Pricing
- Free
- Basic: $20 x12
- Pro: $47 x12
- Agency: $95 x12
Hello Bar
Source: Hello Bar
Hello Bar is a lead generation tool that helps you create and manage online pop-ups. It’s easy to use, it has an intuitive drag-and-drop editor, and it offers a wide range of customization options.
The Hello Bar widget is placed on your website and it helps you generate leads. The widget can be customized to fit your brand, and it works seamlessly with any website. It’s a great way to get more people interested in your business and increase conversions!
Pricing
- Starter: Free
- Growth: $29/month
- Premium: $49/month
- Elite: $99/month
beautifully designed popups for your site. Easy to use. Fully customizable. Highly effective.
LeadsBridge
Source: LeadsBridge
LeadsBridge is an all-in-one lead generation tool that allows you to create and distribute highly personalized, high-quality leads at scale. LeadsBridge technology integrates with existing marketing automation tools like Marketo, Eloqua, HubSpot, and more to ensure that all your data is captured in one place, making it easy to manage and analyze.
LeadsBridge is used by thousands of companies across a wide range of industries for lead generation, lead nurturing, and lead scoring systems.
LeadsBridge is a highly flexible tool with many advanced features for managing your campaigns and users.
Pricing
- Free
- Starter: $22/month
- Pro: $60/month
- Business: $999/month
We offer over 380 different marketing integrations and custom solutions tailor-made to your needs. Whatever you need, our experts are ready to make it happen.
OptinMonster
Source: OptinMonster
OptinMonster is a lead generation tool that helps you grow your business by creating effective popup messages. It can help you capture leads from all of your marketing channels, including email, Facebook ads, Google AdWords, and more.
The software comes with several features that help generate quality leads for your business quickly and easily. It has been designed to meet all types of requirements such as lead generation, email marketing, pop-ups, and many others.
Pricing
- Basic: $9/month
- Plus: $19/month
- Pro: $29/month
- Growth: $49/month
Stop losing visitors! Instantly grow your email list, get more leads and increase sales with the #1 most powerful conversion optimization toolkit in the world.
Apollo.io
Source: Apollo.io
Apollo.io is one of the powerful lead generation tools that helps you generate more leads for your business by promoting your website and generating leads from social media platforms such as Facebook and Twitter.
The best part about using Apollo.io is that it can be used by both beginners and professionals alike because it comes with a simple user interface that does not require any technical knowledge to use.
Apollo.io can help you find prospects with the right information, in a matter of seconds, so that you can build relationships with them and convert them into customers.
Pricing
- Free
- Basic: $49/user/month
- Professional: $79/user/month
- Organization: $119/user/month
Find, contact, and close your ideal buyers with over 275M contacts and streamlined engagement workflows powered by AI.
Ocean.io
Source: ocean.io
Ocean.io is a lead generation tool that uses the power of crowdsourcing to generate high-quality leads at scale. The platform allows you to get in touch with prospects who are interested in your products and services, while also making it easy to manage conversations, schedule meetings, and track progress.
Ocean.io is a flexible platform that lets you create beautiful landing pages, forms, and calls to action in just minutes.
The dashboard is very easy to use and offers many different options for customization. The tool has many useful features, such as autoresponders, follow-up emails, and webinars that will help you increase website conversions, automate sales, and reach more customers from different countries around the world.
Pricing
- Contact Ocean.io for custom pricing.
RollWorks
Source: www.rollworks.com
RollWorks is one of the comprehensive lead generation tools that helps companies grow their business. It is an integrated solution that can be used by sales teams as well as marketing teams.
RollWorks provides a 360-degree view of the customer, enabling you to build better relationships with them and convert them into leads.
RollWorks provides you with everything you need to know about your prospects: from their demographics to their interests and even what they do online. This makes it easier for you to tailor your message and pitch in order to get them interested in your products or services.
Pricing
- Contact RollWorks for custom pricing.
Albacross
Source: Albacross
Albacross is a B2B lead generation tool that helps businesses create and nurture relationships with potential customers. Albacross is a cloud-based platform that allows you to make the most of your business data and convert it into leads.
Albacross helps you generate quality leads by using an automation platform, AI, and machine learning algorithms. Albacross lead generation software is designed to help businesses find new customers, create leads, and nurture them into sales. It is easy to use & can be accessed from anywhere, on any device.
Pricing
- Self-service: €79/month
- Growth: Contact website
Extole
Source: Extole
Extole is a lead generation tool, which helps businesses to generate leads from social media. It also allows businesses to connect with their target audience, and it allows them to create content for their website.
Extole is a great tool for B2B marketers because it allows you to show up in relevant searches to your target audience. It also provides a way for you to connect with influencers who can share your content and encourage their followers to take action.
Extole also offers an email service that lets you send automated emails based on various actions taken by visitors on your site (for example: signing up for a demo).
Pricing
- Contact Extole for pricing details.
Discover.ly
Source: Discover.ly
Discover.ly is a lead generation tool that helps salespeople find more leads and close more deals. The platform enables businesses to quickly find prospects and connect with them through the right channels, in real-time.
Discover.ly is a cloud-based software that offers a rich set of features that can help businesses improve their sales performance. It can be used by small and mid-size businesses as well as large enterprises.
Pricing
- Contact Discover.ly for pricing details.
Trustmary
Source: Trustmary
TrustMary is a lead generation software that helps you to generate leads and sales. It’s one of the best lead generation tools available in the market which makes it so popular among businesses.
You can use TrustMary to build your email list, create landing pages, run Facebook ads, send push notifications and more! The tool offers multiple functionalities which help you grow your business.
TrustMary has an intuitive interface which makes it easy for even beginner marketers to use the tool efficiently. With TrustMary, you don’t need any technical knowledge to start using it right away!
Pricing
- Solo: $0
- Starter: $19/month
- Business: $59/month
- Scale: $129/month
Sumo
Source: Sumo
Sumo is a lead generation tool that helps you capture email addresses and build your list.
Sumo is the ultimate lead generation software for businesses of all sizes, from startups to Fortune 500 companies. They help you create beautiful content and grow your audience with tools like landing pages, popups, and email collection forms.
With Sumo, you can easily create a website that meets your needs and looks professional at the same time. With this platform, you can also optimize your website for mobile devices such as tablets or smartphones.
Pricing
- Pro costs $39/month.
AeroLeads
Source: AeroLeads
AeroLeads is a lead generation tool that helps you find high-quality leads for your business. It’s a great tool for sales reps and marketers to find new customers, as well as for businesses that are looking to expand.
With AeroLeads, you can search through hundreds of thousands of companies and find the ones that best fit your target audience. You can also customize your search based on location, industry, company size, revenue, and more.
Pricing
- Free
- Take off: $29/month
- Climb: $59/month
- Cruise: $99/month
Lusha
Source: Lusha
Lusha is a lead generation tool for B2B companies. It helps you generate leads, manage them, and make sales. Unlike many other tools that focus on just one stage of the sales funnel, Lusha allows you to manage your entire pipeline in one place.
The Lusha platform is an all-in-one solution for lead generation, sales automation, lead nurturing, and qualification. Lusha’s powerful technology and dynamic campaign management system allow you to create personalized landing pages, emails, and follow-up sequences for each contact in your database.
Pricing
- Free
- Pro: $29/user/month
- Premium: $51/user/month
- Scale: Contact website
Dealfront
Source: Dealfront
Dealfront is a lead generation software that helps you discover relevant leads and convert them into customers. It is easy to set up, powerful, and customizable. You can use Dealfront to generate leads from a number of different lead sources.
Dealfront is a perfect landing page builder for small and medium businesses to create high-converting landing pages in minutes. It helps you to convert more visitors into leads with its easy drag-and-drop editor.
The best thing about Dealfront is that it comes with a free trial version so you can try before buying.
Pricing
- Contact Dealfront for custom pricing.
ReferralCandy
Source: ReferralCandy
The best way to grow your business is by generating new leads. With ReferralCandy, you can set up a referral program in minutes and get more referrals from your existing customers.
ReferralCandy helps businesses generate more leads, sales efforts, and customer loyalty by using their existing customer base to grow their business.
It is a simple, lightweight tool that can help generate more leads by doing one thing well – asking customers to refer their friends.
The main features of ReferralCandy include email campaigns, coupons, and referral links, customer referral tracking and reporting, and analytics on referrals.
Pricing
- Premium: $47/month
- Plus: $239/month
- Enterprise: Contact website
UpLead
Source: Uplead
UpLead is a lead generation tool for B2B businesses. It helps you create custom landing pages, get email addresses and phone numbers of potential customers, and send them personalized emails.
UpLead helps companies generate more leads by providing an easy way for them to connect with potential customers via email marketing campaigns, social media advertising, and more.
With UpLead, you can create targeted lists of leads based on your industry, company size, and other criteria. You can also use the tool to create a list of people you want to reach out to, and then send them personalized emails with your offer.
Pricing
- Free Trial
- Essentials: $99/month
- Plus: $199/month
- Professional: Contact website
Reply.io
Source: reply.io
Reply.io is the leading B2B lead generation tool that helps salespeople generate more sales leads and close more deals.
Reply.io is a cloud-based lead generation platform that allows businesses to create landing pages, email campaigns, and social media ads using simple drag-and-drop tools.
Reply.io’s intelligent automation technology helps you build a powerful marketing campaign in minutes without any coding or design skills.
Reply.io’s built-in Google Analytics integration allows you to track your marketing efforts and optimize your ROI at any time.
Pricing
- Free
- Starter: $60/user/month
- Professional: $90/user/month
- Custom: Contact website
Leadpages
Source: www.leadpages.com
Leadpages is a lead generation tool that lets you create landing pages, squeeze pages, and sales pages.
The tool has a drag-and-drop editor that allows users to create high converting landing pages quickly and easily.
Leadpages comes with a variety of templates but also allows you to customize your own template, which gives you complete control over the design of your landing pages.
Leadpages also has a built-in split testing functionality that allows you to test different versions of your page and see which converts better. This can help you increase your conversion rates significantly.
Pricing
- Standard: $37/month
- Pro: $74/month
- Advanced: Contact website
HotJar
Source: www.hotjar.com
HotJar is a lead generation tool that helps you optimize your website, increase conversions, and understand what your customers are doing.
Hotjar allows you to see the behavior of your visitors on your site, such as where they click, what they scroll, and what they don’t. You can also see how many people visit each page of your website and how much time it takes for them to complete their tasks. In addition, it allows you to create forms for collecting information from your visitors, such as emails or phone numbers
Hotjar is an analytics tool that shows you what users are doing on your website. It provides heatmaps, visitor recordings, and form analytics
Pricing
- Basic: $0
- Plus: $32/month
- Business: $80/month
- Scale: $171/month
Qualaroo
Source: Qualaroo
Qualaroo is a lead generation tool that helps marketers understand what visitors are thinking, feeling, and doing on their website.
Qualaroo lets you ask targeted questions to visitors who have opted-in to your survey, so you can understand what they’re thinking and make smart decisions based on the data.
Qualaroo provides a platform to collect rich customer insights through surveys and web analytics tools. They help customers understand why customers behave the way they do by providing deep insights into customer behavior, attitudes, and preferences.
In addition to collecting customer feedback, Qualaroo collects website analytics for both desktop websites and mobile apps, including visitor heatmaps, scroll maps, and form analytics.
Pricing
- Essentials: $69/month
- Premium: $149/month
- Business: $299+/month
Mobile Monkey
Source: customers.ai
Mobile Monkey is a powerful lead generation tool that helps you generate more sales leads for your business. This tool offers an easy-to-use interface, which allows you to generate potential leads using your phone. It provides you with access to a wide range of lead generation strategies and tools so that you can generate more qualified sales leads.
Mobile Monkey has been designed to provide the best results for both small businesses and large enterprises. It can be used by any type of business, ranging from retail stores to technology companies. The software is simple enough for anyone to use it, even if they have no previous experience with online marketing or lead generation techniques.
The Mobile Monkey software includes many different features that help you generate high-quality leads faster than ever before.
Pricing
- Contact Mobile Monkey for pricing details.
Picreel
Source: Picreel
Picreel is a lead generation software that helps sales teams generate more inbound and outbound sales leads. Picreel is a complete B2B Lead Generation Solution, that comes with CRM, email marketing, landing page builder, and sales automation tools.
Picreel’s unique artificial intelligence technology helps you generate more high-quality leads for your business. The software scans the web for potential customers and automatically sends them personalized messages based on their profile and interests. You can also use Picreel’s built-in email marketing tool to send out newsletters or announcements to your contacts.
Picreel’s Lead Management Software allows you to organize all your leads into different lists so that you can easily keep track of them. You can assign different tasks to different team members and see how many leads they’ve contacted and what they’ve done with them. It also has a built-in CRM tool so that you can manage each lead’s progress through the sales process (if any).
Pricing
- Contact Picreel for pricing details.
Airtable
Source: Airtable
Airtable is a lead generation tool for the modern business. It’s easy to get started, but powerful enough to build anything you can imagine.
Airtable is a simple way to organize contact information and collaborate with others. Whether you’re working on an internal project or creating an external product, Airtable lets you create tables, add rows, and share them with others so everyone can work together on the same information.
The beauty of Airtable lies in how easy it is to use. You don’t need any special knowledge or training — just start adding records and editing fields with simple dropdowns or text boxes.
Pricing
- Free
- Team: $20/seat/month
- Business: $45/seat/month
- Enterprise Scale: Contact website
Leadfeeder
Source: www.leadfeeder.com
Leadfeeder is a lead generation tool that helps you get more out of your email marketing campaigns. It’s a tool that helps you find your best leads and place them in lists based on their activity so that you can focus on the ones who are most likely to buy from you.
The tool uses Artificial Intelligence to predict the best time to reach out to the contacts. They have created their own algorithm that learns from your actions and adapts itself to your needs.
Pricing
- Free
- Starts at €139/month
Typeform
Source: Typeform
Typeform is a lead generation tool that allows companies to collect data from their website visitors, and then follow up on those leads.
It’s a great way to get real-time feedback from your customers on what they like about your products, and what could be improved.
The tool also allows you to create surveys and polls, which can help you make better business decisions in a more efficient manner.
If you’re looking for a way to improve your customer experience, or even just want some customer insight on what they think of your brand, Typeform is definitely worth checking out!
Pricing
- Contact Typefrom for pricing details.
FindThatLead
Source: FindThatLead
FindThatLead is a lead generation tool that helps you find the right leads for your business.
The tool works by matching businesses with similar needs and goals, so you can find the right companies to sell to.
It’s a good tool for small business owners who want to grow their sales engagement. You can use it to find people who are actively looking for what you have to offer.
The best part about FindThatLead is that it’s free to use, so there’s no cost involved in using it as a marketing tool for your business.
Pricing
- Growth: $41/month
- Pro: $125/month
- Business: $333/month
Conclusion
The top lead generation tool for marketing automation will continue to evolve as the market does. There are many different ways now to capture data, engage leads and finally close them. From content to email marketing, from PR to social media and SEO, they all continue to change the way that marketing is done.
As you witness these changes make sure that you are using tools that work with your strategies. These 37 tools are a great place to start!
For more lead generation articles, please visit our blogs!
FAQ
Why should I use a lead generation tool?
Lead generation tools can save you both time and money. You’ll be able to get more leads faster than ever before, which means more opportunities to land new customers who are interested in what you have to offer. Also, since these tools are designed for marketing professionals, they’re easy to use — even if you’re not an expert in technology or marketing!
What is the purpose of lead generation?
The primary purpose of lead generation is to build a list of potential clients or customers who have shown interest in your product or service. This information can then be used by sales teams to approach potential customers with their products or services.
How are lead generation tools different from traditional marketing automation systems?
Traditional marketing automation systems focus on automating email campaigns and other types of communication with your audience. Lead generation tools focus on collecting information about potential buyers and then passing those leads along to sales reps for follow-up. Some marketing automation systems do have basic lead management capabilities built in but they’re not as robust as standalone lead gen tools.
What is a B2B lead generation tool?
A B2B lead generation tool is a software that automates the process of generating B2B sales leads. The tool will collect information about your target audience, match it up with the right leads and then deliver those leads to you via email or SMS.
