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This article will tell you about some of the best social media management software. The market is flooded with tons of options, and it can be pretty hard to find the right one. So, if you want to simplify your life and manage multiple social media accounts from a single platform, these tools are for you!
How does the Social Media Management tool help? The social media management tool makes it easier to keep track of your social media accounts. It helps you manage multiple accounts in one place to manage all your activities easily. The best part is that these tools are free and easy to use.
88+ Best Social Media Management Software ContentStudio is a content and social media management tool for agencies and businesses. This single app can handle almost any major social platform, from Facebook to blog sites like WordPress; in total, there are 35 supported.
It allows you to post simultaneously on multiple channels, saving time and effort.
ContentStudio
Stay organized and get more done in less time with our simple yet powerful all-in-one social media tool for agencies, brands, and marketers.
Starter – $25 Pro – $49 Agency – $99 SocialPilot automates the most essential social media tasks for brands and agencies, including publishing posts, scheduling messages, and measuring results. It can manage Facebook, Twitter, Snapchat, and Google+ pages. It is also useful for tracking sentiment and engagement and collecting geographic data. The SocialPilot platform is easy to use, even for people with little technical or coding knowledge.
SocialPilot
Everything you need to hit your social media marketing goals at an AMAZING Price!
White Label – $170/mo Agency – $85/mo Small Team – $42.50/mo Professional – 25.50/mo Crowdfire is a social media management app that claims to be the first service of its kind able to post content on TikTok. It can also distribute your material across virtually every other major network, including Twitter, Instagram, Facebook, and LinkedIn.
Crowdfire
Crowdfire helps you discover and schedule content, and manage all your social accounts from one place.
Free Plus – $7.48/mo Premium – $37.48/mo VIP – $74.98/mo Tailwind focuses on helping you succeed with visual marketing. The company describes itself as being “your end-to-end solution for winning on Pinterest and Instagram,” since it is a tool that allows you to discover content—as well as schedule and monitor posts; amplify reach; and analyze results.
The plan starts at $49.
Tailwind
Create better marketing in half the time with a tool that writes for you, designs for you, and even gives you a plan for growth.
The social media management platform clincher emphasizes 24/7 customer service to streamline the process for their users. They underline how quickly they can respond to new requirements from clients—constantly enhancing their tools in response.
eclincher
eclincher is a social media management platform offering the best tools to publish, schedule, analyze & create content all in one dashboard
Basic – $65 Premier – $175 Agency – $425 Sendible is a social media and content management platform designed for use by digital agencies—and it comes with built-in CRM software. With Sendible, social media managers can repurpose existing content using the app’s Smart Queue feature.
Users of Sendible social media management tool can monitor keywords and their competitors’ brands using Social Inbox and social listening capabilities. They also have access to a CRM system that lets them engage with influencers in real-time.
Sendible
Grow your audience, attract new customers, and reach your social media goals with an all-in-one platform.
Creator – $29/mo Traction – $89/mo Scale – $199/mo Later is the most powerful tool for managing Instagram accounts; unlike other platforms, it only allows users to schedule posts on their calendars—not create new content.
Later
Whether you're a social media pro or just getting started, Later has you covered. The best social media marketing app, influencer marketing management platform & Link in Bio tool.
Starter – $18/mo Growth – $40/mo Advanced – $80/mo Post Planner is a social media management platform that allows you to schedule and publish posts on Facebook, Twitter, Instagram, and LinkedIn—making it your one-stop shop for all things social.
Single – $3/mo Starter – $7/mo Growth – $27/mo Business – $47/mo Enterprise – $197/mo Post Planner’s advantage is its user-friendliness—its features are designed to help users carry out five different functions: connect, curate, compose, schedule, and analyze.
Post Planner
Schedule a month of posts in 5 min. Watch your Likes & followers grow. With AI-powered post creation, scheduling and recycling, you will spend 80% less time working.
Loomly Loomly is a powerful social media scheduling and management platform with a simple, intuitive interface. It offers four pricing tiers after its 15-day no-credit card trial period ends.
Pricing The Basic plan allows ten or fewer social accounts for $26/month, and the Premium plan includes up to 30 users and 50 social accounts for $269/month.
Loomly
Reach new audiences and build your brand online with Loomly's easy-to-use social media management platform.
CoSchedule began as a content marketing company and later added social media management features. Their main objective is to assist organizations in maintaining marketing organization by enabling teams to plan out all marketing content—including blog posts—using their calendar function.
Pricing
Free Marketing Calendar – $0 free forever Pro Marketing Calendar – $29/user per month Marketing Suite – Custom
Coschedule
Get more done in less time with the only work management software for marketers.
Sprout Social is a social media-sharing tool businesses can use to monitor conversations about their brands and products. The platform offers features such as a smart inbox, in-depth social media analytics, and customized reporting—similar to those in Hootsuite. With Sprout Social, you can manage all your social media accounts from one place.
Pricing
Standard – $249/mo Professional – $399 Advanced – $499/mo Enterprise – Custom
Sprout Social
Discover the most robust and cohesive social media business solution, built to scale. Upgrade as you grow or cancel anytime.
Hootsuite , although an excellent tool for managing multiple social media accounts and publishing content across many different platforms, is still no match for the feature-richness of newer tools like Sprout Social.
Pricing
Professional – $99/mo Team – $249/mo Business – $739/mo Enterprise – Custom
Hootsuite Plans
Quickly and easily show which campaigns drive the most leads and conversions with Advanced Analytics. Plus, view your organic, paid, and web metrics in one dashboard.
MeetEdgar is a social media automation tool that allows you to schedule your posts and track mentions. But it doesn’t offer the analytics and reports offered by many other social media management tools
Pricing
Eddie Annual Plan – $24.91/month Edgar Annual Plan – $41.58/month
MeetEdgar
MeetEdgar is a simple, AI-powered, and easy-to-learn social media management tool that helps freelancers, entrepreneurs, small businesses, and social media teams create, schedule, publish, and automate content daily.
A tool that ensures the consistent dissemination of information about your brand and its products?
Promo republic could be a good choice for your marketing efforts. It lets you organize content and track its performance, as well as prevent people from editing material that is meant to be shared exclusively with other parties.
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Small business – $49/mo Agency – $79/mo Multi-location – Custom ZOHO Social is a social media marketing tool that helps companies find their target audiences on different platforms. It has multiple features, including keyword monitoring and team collaboration.
Pricing
Standard – $10 Professional – $30 Premium – $40
Zoho
A unique and powerful suite of software to run your entire business, brought to you by a company with the long-term vision to transform the way you work.
SocialBee is a social media management tool best suited for entrepreneurs, startups, small businesses, and freelancers. It allows users to create content (including text updates and images), customize it with their brand’s colors—and then automatically distribute that content across all of their active social media channels.
SocialBee is a social media management tool that can be used for managing your various accounts and providing analytics on their performance.
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Bootstrap – $19 Accelerate – $39 Pro – $79 Keyhole is a social media management tool and an influencer tracking/marketing software. It helps businesses benchmark their performance—and see where they stand among competitors. The magazine’s digital edition covers a wide range of topics, including digital marketing campaigns, influencer marketing , and brand monitoring.
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Social Listening & Campaigns – $79/mo Profile Analytics – $39/mo Influencer – Custom Pricing Buffer is a popular social media management tool that allows users to schedule social media posts and compare the performance of different content on various networks.
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Free Essentials – $5/mo Team – $10/mo NapoleonCat’s social media Publisher allows users to post across multiple profiles and platforms. The tool’s user-friendly collaboration features make it great for growing marketing and customer support teams.
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Standard -$25.82/mo Pro – $63.31/mo Custom What makes Planable unique from other Social media Platforms is its social space for team members to collaborate. Like any other Social media Platform, Planable provides the basic marketing features—but at a low cost. However, the main features of Chrome are included only in its Premium version.
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Free – $0/user Basic – $11/user Pro – $22/user Custom RecurPost is a social media scheduler with repeat settings. Unlike other schedulers where you must upload your content whenever you want to schedule something, RecurPost can keep track of your different categories—such as My Blogs or Videos—and organize posts accordingly.
From a single platform, you can schedule tweets and Instagram posts—and also schedule posts on Google My Business pages, LinkedIn groups or Company Pages, Pinterest boards.
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Kontentino makes social media planning and approval seamless for marketing teams, saving them time on operational tasks. This improves the quality of content published across all channels by eliminating mistakes/failures when publishing social content.
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Starter – 44€ per month Standard – 99€ per month Pro – 180€ per month Enterprise – Custom Iconosquare gives you deep insights into your Instagram Business Social Channel, allowing you to manage better and grow your brand.
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Pro – 49€/month Advanced – 79€/month Enterprise – 139€/month MavSocial is a tool that allows you to save images and then publish them at once to all your social networks. It provides basic analytics for each account as well. However, this tool is not recommended for large businesses that require deep insights, analytics, or reports.
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Pro – $78/mo Business – $249/mo Enterprise – $499/mo HubSpot HubSpot is a powerful marketing tool that combines the features of SEO, social media, and email marketing into one place. While it may not be considered the strongest Social Media Management platform on its own—it works well with other platforms in an overall digital campaign.
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Professional – $800/mo Enterprise – $3600/mo Oktopost is a social media network designed to help B2B marketers create credibility through social media and the importance of their efforts. It offers tools for building business relationships in this new arena—tools that have been missing from other platforms. You can distribute and schedule large-scale content across all major social networks from one powerful interface.
Pricing
Alternatively, contact Oktopost to obtain current pricing.
Falcon.io’s platform helps you communicate with your customers, monitor and publish content; evaluate progress across channels—and it even has a CRM tool as an add-on.
Pricing
Price starts at $108 per month
Replug is another custom URL shortener and can be used as an alternative to Bitly or Rebrandly. It has all the features one would expect from a high-end tool—including excellent retargeting capabilities.
Replug is a powerful link-shortening tool that will create branded URLs for every website, blog or social media profile you own. You can use this versatile app to shorten any URL and generate QR codes—or make social media bio-links, too.
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Basic – $19/mo Professional – $49/mo Agency – 79/mo Agora Pulse is a social media scheduling and reporting tool with elaborate functionality. It includes market analysis, contest applications on Facebook—and many other unique features!
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Standard – $49 Professional – $79 Advanced – $199 Custom It is a platform for marketers, influencers, entrepreneurs, and businesses that handle all of your social networks, so you don’t have to.
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Agency – £69.99/mo Business – £33.99/mo Solo – £19.99/mo Custom – £19.99 EngageBay It is a social media management platform that works with your teams to help you automate workflows, cross-promote content across multiple platforms and publish it all at once.
Pricing
Free – $0/user per month Basic – $12.74/user per month Growth – $42.49/user per month Pro – 84.99/user per month Brandwatch considers your content calendar to be one of the most important tools you’ll use. It provides a view of all your scheduled content across multiple social networks, so you can plan, schedule, and post directly from there. With Campaign Planner, you can map out your social media strategy, create a brief for each campaign, roll out your plan, and collaborate with team members.
Pricing
Free
HeyOrca makes it easy to schedule and publish your posts on your social media accounts. When you first log in, HeyOrca offers videos and guides to help with the onboarding process.
Its user-friendly interface makes it easy to visualize your scheduled posts and quickly identify when you might have insufficient content planned.
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Basic – $35/mo per Calendar Standard – $59//mo per Calendar Pro – $77/mo per Calendar Onlypult markets itself as the platform for brands, agencies, and businesses to work with social media. In addition to that—and unlike competing products—Onlypult lets you manage your images and videos.
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Start – $17.50/mo SMM – $24.50/mo Agency – $45.50/mo Pro – $69.30/mo Monday.com The Monday.com app is different from most of the products we’ve included in this post, because it doesn’t focus on social media posting and scheduling alone.
Monday.com is a social media management tool that many businesses use for other things, such as improving the efficiency of teams’ workflow.
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Individual – $0 free forever Basic – $8 seat/month Standard – $10 seat/month Pro – $16 seat/month Enterprise – Custom Contentcal ContentCal is a powerful tool that streamlines the content planning and social media engagement process for individuals, businesses, and agencies.
ContentCal Analytics and Respond will also allow you to track content performance, learn from mistakes, and repeat successes.
Pricing
ContentCal pricing for 1-2 users starts at $30.00 per month($37/mo if billed monthly).
Planoly If you need a social media tool that also has an app, be sure to check out Planoly. The company started in 2016 as a visual planner for Instagram—a way to help jewelry brands organize their posts. Since then, the software has expanded to include tools for social marketing on Twitter, Pinterest, and Facebook.
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Starter – $11.25 Growth – $19.50 Professional – $36.50 TweetDeck TweetDeck could be the social-media scheduling tool of choice if you only use Twitter and are on a budget. The dashboard includes a comprehensive view of the tweets in an account’s Home feed, notifications, messages and mentions. These changes are updated in real time. You can also add columns showing other items, such as Lists, Collections and Likes.
Pricing
Free
Feedly is a fantastic tool. It lets you organize the blogs you follow into feeds, making it easy to group similar topics and ignore less relevant content. Feedly is an all-in-one newsreader that organizes content from across the web into one convenient place. It can be used to keep up with any subject—from current events and breaking stories to viral blog posts or podcasts on niche topics.
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Pro – $6/mo Pro+ – $8.25/mo Enterprise – Custom Sked Social Sked Social is a unified digital marketing platform that allows companies to create, store and manage the creation of their social media content. Sked is social media management software that helps you save time and increase ROI. With the help of its powerful tools, you can create visual marketing masterpieces that connect with your audience on an emotional level.
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Professional -$133/mo Essentials – $63/mo Fundamentals -$21/mo SocialOomph Socialoomph provides an excellent scheduling and queuing system but is not as user-friendly as many of the other options available. As a result, it is most suitable for social media managers with above-average computing skills.
Pricing
Free
StoryChief StoryChief is a content marketing planner designed to help businesses create and schedule social media updates.
The app’s interface makes it easy to organize your content planning process. You can set up approval flows for each blog or social media draft so that everybody on the team knows whose input is needed and when.
Pricing
Price starts from $170/ month, four users included.
StatusBrew StatusBrew is one of the most advanced social media management solutions, providing a comprehensive inbox, analytics, listening platform, and collaborative features for teams.
It supports a number of social media channels, including Facebook and Instagram. You can also use Statusbrew for ad campaign moderation—it offers security features in its enterprise plans.
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Lite – $69.00 Standard – $129.00 Premium – $229.00 Enterprise – Custom pricing FS Poster FS Poster is a social media scheduling and auto-posting WordPress plugin that lets you schedule content on your blog and automatically post it to 20 social networks. It’s perfect for those with small followings or wanting more exposure, like bloggers looking to grow their audience.
Pricing
Premium plan cost $45
Sprinklr Sprinklr’s social engagement platform helps enterprises connect and serve their customers across any channel at scale. It enables teams in enterprises to collaborate effectively, listen to what customers are saying about them on social media—and then respond appropriately.
Pricing
Free
Khoros Khoros (formerly known as Spredfast) is a social media software platform that some of the world’s biggest companies use to handle all aspects of their social media management .
Pricing
Free
Reputation Reputation (formerly NUVI), a real-time analytics platform that provides insights into what people are saying about your brand on social media, helps you make smarter decisions and engage with customers more efficiently.
Pricing
Pricing $99 per user/per month
RSS Autopublisher This platform will automatically publish RSS feeds to your social media accounts (so, for example, you can set it up so that a blog post is shared on Facebook and LinkedIn as soon as it’s published).
Pricing
Price starts at 6.99
Hootsuite’s Best Time to Publish Hootsuite Analytics offers a feature called Best Time to Publish, which tells you the best days and times to post on social media (based on your past performance).
Pricing
Professional – $99/mo Team – $249/mo Business – $739/mo Enterprise – Custom Our analytics technology gives users access to statistics from all their social media accounts in one place. The platform also provides users with tools for optimizing the data—building awareness, boosting engagement, and driving traffic.
Pricing
Professional – $99/mo Team – $249/mo Business – $739/mo Enterprise – Custom Panoramic watch This Instagram monitoring tool is perfect for businesses looking to take their social media presence to a new level. It allows you to keep an eye on your competitors, analyze hashtag trends, and manage posts.
Pricing
Price starts at 7.99
Panoramiq Insights This platform gives you an in-depth look at your Instagram analytics, including stats on followers and activity. You can even download reports as PDF or CSV files if you’re a real nerd!
Pricing
Price starts at 6.99
Hootsuite’s Streams With Hootsuite, you can create a stream (custom feed) to track all the important conversations in your field. Stay on top of your own business—and stay ahead of the competition. You can narrow your search to specific keywords, hashtags, or locations.
Pricing
Free
Cloohawk Cloohawk is a Twitter management application that monitors your account and advises how to grow it. It’s like having someone managing your feed which tells you what to tweet, when, and why. Using the right hashtags, posting trending stories, or reposting old posts can all boost engagement.
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Free – $0 monthly Starter – $19 monthly Plus – $49 monthly Nexalogy This app can help your business get an edge in the social media market by keeping you informed of important marketing trends. The Nexalogy platform automatically extracts key information from images and organizes it into a timeline. It can be used to track the progress of objects, people or ideas over time.
Pricing
Free
Archivesocial allows you to keep a record of all your activity on social media so that you can refer back and monitor old posts at any time. Online recordkeeping is unreliable, so it’s important to use an app like this one in case evidence needs to be preserved.
Pricing
Economy – $349/mo Standard – $599/mo Premium – $799/mo Statsocial provides market data (from a database of 300 million humans) that informs your marketing strategy—identifying key influencers, and audience interests and targeting specific individuals with surveys.
Pricing
Free
Hootsuite’s Inbox Hootsuite’s inbox is one of the best tools for social media customer service. It organizes all your conversations—so you will never miss a question, comment or share. It sure beats clicking in and out of apps all day
Pricing
Free
Heyday is an artificial intelligence chatbot for retailers, which integrates with Facebook Messenger and many other popular messaging apps (like WhatsApp). The smart technology can answer customer inquiries instantly, recommend products and handle complicated queries more efficiently by passing them on to humans if necessary.
Pricing
For Larger Brands – Packaging starting at $1000 per month For Shopify Merchants – Starting at $49/month SparkCentral Sparkcentral collects all of your social interactions into one place, so you can respond to inquiries or comments on multiple platforms at once—as well as emails, text messages, and more traditional communications. With Sparkcentral, you can automate, prioritize and delegate tasks—and the platform will track your progress so that you know when results are happening.
Pricing
Free
Copysmith is the hidden hero of content marketing. This platform can get your product pages ranked higher online and your posts a larger audience on social media—because, after all, SEO and algorithms are technology (that Copysmith understands). This platform is best suited for brands that have a large marketing team.
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Adobe Express’s social-friendly templates make creating eye-catching posts and videos easy. Awesome visuals are an essential part of any strategy, and this is one of the best apps out there for photo/video editing.
Pricing
Free
Fastory provides mobile advertising templates for short games that you can customize to promote your brand. Their game catalog includes swipe quizzes, running games and photo contests. Adding an interactive element to your social media can boost engagement with followers.
Pricing
Start – $499/month Pro – $699/month Business – $999/month Enterprise – Custom It allows you to create a space just for your team, where everyone can share ideas and discuss important topics. You can also send direct messages to other users within Slack—a great way of keeping personal conversations separate from professional ones!
Pricing
Price starts at $7.25 per person per month
Airtable Automatic This tech is like magic—you can program in your workflow and automate certain tasks. Airtable has integrations for Google workspaces, Facebook and Twitter so you can do things like automatically email a team member when there’s been an update to a spreadsheet field.
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Free Plus $10/mo Pro $20/mo Enterprise – Custom Trello is an amazing tool that allows you to manage, assign and keep track of all your team’s tasks. With its boards, lists and cards—plus the satisfying feeling of checking things off as they’re done!—this app is a joy to use.
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99 Designs 99 Designs is a full-service design platform that offers online crowdsourcing. You can use this resource for anything from logo design to web design.
Pricing
Free
Canva Canva is a free graphic design tool that comes with pre-made templates and design assets. You can use this resource to create social media images, headers, banners, blog posts and more.
Pricing
$74.95/year per person (average)
OneDesk OneDesk is a free social media scheduling tool that allows you to manage multiple social media accounts at once. The platform also comes with analytics and reporting tools that can help you measure your social media ROI. Buffer Buffer is a free social media management tool that comes with pre-made templates for all major networks.
Pricing
Price starts at $9 per user/month
Refollow Refollow is a free tool that allows you to manage your Twitter followers. You can use this resource to clean up your following list and prevent spam accounts from following you back.
Pricing
Free
uberVU uberVU is a free social media management tool that can help you measure your ROI. The platform comes with pre-made reports, social media dashboards, and custom reports that allow marketers to create their own data visualizations.
Pricing
Free
Tracx Tracx is a free social media management tool that comes with pre-made reports and dashboards. The platform allows marketers to track and measure their ROI on social media campaigns.
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Thismoment Timemoment social media management tool is a marketing technology company that connects the world’s biggest companies with their target audiences.
Pricing
Free
Hearsay Social Hearsay Social, is a social media management app for mobile devices that you can use to reach prospects, engage clients and grow your business in just a few quick taps.
Pricing
Free
Social Volt SocialVolt is a social media management platform for enterprises. We help you maximize efficiency, collaboration, and productivity by empowering staff at all levels to build rewarding customer relationships in real-time. No matter the size of your business or team, SocialVolt gives you control over your social media.
Pricing
Free
Engage 121 Engage121 social media management tool is a social CRM product company, franchises, and small businesses use to build customer relationships.
Pricing
Engage121 Alternatives Pricing $399.
Nimble NIMBLE social media management tool is a cloud-based customer relationship management solution that helps businesses manage their customers, leads, and social media channels.
Pricing
$24.90 per user/month
Spredfast Spedfast is a cloud-based social media campaign marketing software that includes all of the tools you need to manage your campaigns—from writing and posting content, listening for relevant conversations in real-time, and measuring performance—all from one dashboard.
Pricing
3 active projects – $45.00 10 active projects. $89.00 30 active projects. $150.00 3 active projects (annual) ThinkUp ThinkUp social media management tool is a multimedia app that allows users to compose or choose up to 10 positive affirmations each time they open the application.
Pricing
Free
Data Sift This platform powers an ecosystem of businesses building privacy-safe insights from social, news, & communities.
Pricing
Free
Odimax Odimax social media management tool is a technology company that uses artificial intelligence to help businesses analyze their social media profiles.
Pricing
Free
Global WebIndex Global WebIndex social media management tool is a trusted source of data on the digital lives of consumers and citizens worldwide. It provides insights into social media usage across over 65 countries, including regional breakdowns and international comparisons.
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Attentio Attentio social media management tool is a platform that helps organizations track and analyze their social media presence. It provides insights into how to improve user engagement, increase brand awareness and boost marketing campaigns.
Pricing
Free
Traackr One influencer marketing platform is still the best. It’s also not great for small brands—this enterprise software is a deep dive into influencer marketing management.
Pricing
Free
Unmetric Unmetric is a social media management tool focused on brands. It helps teams and agencies to measure, analyze, optimize, and engage with audiences from one central place—and at an affordable price for small communities or large ones alike.
Pricing
Free
Liveworld The LiveWorld social media management tool provides brands a competitive advantage through the management of user content in sheer volume, resulting in amplified brand presence, and has proven to improve social media marketing and increase customer loyalty.
Pricing
Free
PeerIndex PeerIndex is a web platform that allows you to identify and analyze the individuals whose opinions influence your behavior on social media. This social media management tool tracks social data on multiple sources like Twitter, Facebook, and LinkedIn. It builds influence scores for the 351 broad topics it analyzes and indexes 90m+ users with c140K registered ones—for consumer products only.
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Jive Jive Interactive Intranet social media management tool is enterprise social software that unleashes employee productivity, harnesses corporate knowledge and builds institutional memory.
Pricing
Free
Sentiment Metrics Sentiment Metrics social media management tool locates and stores all the content about your product/ service, from a million voices. Survey Analytics SentimentMetrics social media management tool then cleans and analyses the data, presenting it in clear easy-to-read tables and graphs, for you to interrogate and glean actionable business intelligence.
Pricing
Free
Conlusion There you have it, the best social media management software to help you handle all your social media posting easily and save you time from doing it manually. Which one got your vote?
FAQs What is social media management software? Social media management software is a program that allows you to manage your social media accounts from one place. It has many features, such as scheduling posts, analyzing performance, and finding influencers.
Does social media management software help with influencer marketing? Yes, social media management software can help with influencer marketing. Some of the features include finding and connecting with influencers, tracking their performance and engagement, managing your campaigns, and analyzing ROI.
How does social media management work? The process of social media management is simple. You log in to your account and select the platform you want to manage. Then, you create a post or schedule it for later. After that, choose which audience you would like to target with your content. When you’re ready, publish your post!
